NIL in Action
Mental Health Playbooks Campaign
Sack The Stigma has teamed up with Michigan Medicine and the Eisenberg Family Depression Center to create the Sack the Stigma Fund, which supports outreach and education programs designed to raise mental health awareness, break stigma, and provide vital mental health training for youth and college students. Proceeds from Sack The Stigma merchandise and donations will go directly to this fund, empowering meaningful initiatives for the mental well-being of student-athletes. At the end of 2024, the Mental Health Playbooks from current and former University of Michigan student-athletes were highlighted on Sack The Stigma's Instagram page.
Champions Circle® Holiday Toy Drive featuring Will Johnson and Michigan Student-Athletes
Michigan fans packed the Somerset Collection Mall to donate toys to the Will Johnson Toy Drive in during the holiday season.
Over $30 million in NIL revenue distributed to University of Michigan Student-Athletes.
In conjunction with Valiant Management Group, we have been able to stay competitive in NIL by compensating both male and female University of Michigan student-athletes through compliant NIL activities and programs.
We've serviced every team to some degree now as well
Champions Circle® is committed to supporting as many student-athletes as possible across the University of Michigan campus. In conjunction with Valiant Management Group we have supported athletes from every team at the University of Michigan. Our goal is to eventually be able to serve every student-athlete on campus.
Over $1 Million raised through crowdfunding initiatives such as One More Year Fund, Those Who Stay, March with May, etc.
Coming off the success of Michigan Football’s 2022 conference championship run, the Champions Circle® team launched a crowd-funding campaign to raise funds to support players making the next run in 2023. Learn more at onemoreyearfund.com.
Giving Back 2 Give Thanks
Since 2021, Blake Corum has organized the “Giving Back 2 Give Thanks” event where he uses his NIL money to purchase turkeys to disrepute to families in need each Thanksgiving. Corum has donated close to 1000 turkeys since 2021.
BC2 Holiday Toy Drive with Blake Corum
Thousands of Michigan fans pack the Somerset Collection Mall to donate toys to the BC2 Holiday Toy Drive in during the holiday season. The toy drive collected somewhere between 20,000 to 25,000 toys.